Big data is the talk of the town. It is expected that by 2020, new information generated per second for every human being will amount to 1.7mb. There will be more than 50 billion smart connected devices in the world that create heaps of data that will be shared, collected, and analyzed.
The important question is: How companies use this data?
It can be used in several ways, you know it. Recall the recent Cambridge Analytica story. Data can be manipulated.
You cannot deny the fact that data will be at the center of everything we will do after a few years. Think of your Smartphone or your car. When you drive, your car generates heaps of data.
This data is used in several constructive ways. For instance, it is used in urban planning and insurance. This is one great use of data and there is a startup that is all set to pay drivers for sharing their driving data that will be used to improve mobility market which is expected to reach $750 billion by 2030.
Moveco is creating a mobility loyalty program that pays drivers for every mile they drive with the app. Drivers earn MOV tokens that can be used on redemption platform and with Moveco’s partners like Shell, Grab, Esso, and others.
The data generated by your car will be used to reshape the mobility industry. The data from your car can be used in several ways such as:
For instance, data from your car’s GPS can be used to see road condition and infrastructure in your area which will help improve, redesign, or with maintenance. This is one way how smart cities will be developed.
What’s In It For Drivers?
Here is the thing: Your car generates data and it is shared and analyzed by respective companies. GPS, Smartphone, your car’s sensors, driving apps you use, car’s software, and more.
Why not share this data to improve the mobility industry?
Moveco pays you for this data while other apps and businesses collect your data for free. Additionally, you never know how your data will be used by other apps while Moveco tells you upfront how it will use all this data.
Of course, you get paid for sharing your data. You get MOV tokens that can be used to buy products, services, and get discounts on partners.
All you have to do is install the app and drive.
Moveco is using block chain, big data, and machine learning for urban planning and smart cities. It doesn’t hurt to support such a great project especially when you’re getting paid for being part of it.
The app is expected to release in June 2018, keep your fingers crossed and jump on the mobility bandwagon.