A great idea is not enough to sell to people. It’s a great point to start from, but people tend to need a little more...
Launching a startup or unique brand is extremely exciting, but you should know that the first year is often the hardest. The vast majority of...
Let’s get something clear before we progress; you always need to market your brand. It doesn’t matter how well you’re performing, or how big a...
A critical mass of brands, businesses, marketers, and corporate executives may have a presence on social media today, but that doesn’t mean they have a...