The Ultimate Guide To Building A Killer Website

the ultimate guide to building a killer website

Websites come in many forms and fulfil many different purposes. They can serve as e-commerce stores, blogs, magazines, or even business pages. Regardless of the purpose of the site, you’ll need to design the best website possible. Here is what you’ll need to do to create a killer website.

Choose The Best Domain Name

The domain name you choose can make or break your website. It’s important to choose a short and memorable domain name, and if possible, you should incorporate keywords in the name. For example, a business selling clothes in London could use the keywords ‘London’ or ‘fashion’. A good domain name will make it easier for potential customers to find you, and it could also boost SEO. You can get domain names suggestions at IONOS with the help of AI. Make sure you also consider the extension. Although .com is the most popular, other alternatives could be suitable for your site. Some of these are .org and .net.

Add Engaging Content

Now that you’ve created a website, your next step is to grow it. You can do this by creating engaging and useful content for your readers. Not sure what to write about? Just check what your competitors are writing about and perfect their articles. It’s also important to define your audience so that you know what they’d like to read about. Veering far from your expertise is a sure-fire way of losing your readers as you won’t be able to generate convincing articles. SEO is the best way to grow your website, and over time, you’ll even be able to sell it for a good price.

Perfect The User Experience

User experience is very important in online stores. Not many people will stick around a store with a poor user experience, especially since other alternatives are just a click away. The first thing you need to check is the website speed. If your pages take more than a second to load, you need to change your hosting service or remove ads from your site.

Something else you should do to improve user experience is to fix broken links. You can use certain tools to see if you have any broken links on your site. At the same time, you’ll need to check whether there are any dead backlinks on other websites.

Work On Safety Features

Security is critical in websites, particularly those which require users to make payments. Without SSL encryption, no one will take such websites seriously. Keep in mind that most browsers notify visitors if a site doesn’t have an SSL certificate, and this will quickly raise your bounce rate. The result is that you’ll be ranked poorly on search engines.


If you want to build an excellent website, you’ll first need to choose a suitable domain name. You’ll also need to add engaging content to your site. To further boost SEO, you have to perfect the user experience on your site and set up security features.

About Brian: Brian Jackson is the founder of Shoestring Branding - a marketing and branding blog for entrepreneurs, with an emphasis on internet-based tools and strategies.