Simple Steps To Make Your Business More Efficient

business more efficient

One of the most important aspects of running a successful business is your ability to manage every component in a meaningful way. The more common way to improve your management skills is to work on efficiency. This means reducing procrastination, increasing productivity, and ensuring that your systems are running smoothly.

There are hundreds of simple steps you can take to improve your business’s efficiency, and here are some pointers to put you on the right track to improve your company. Keep in mind that not all of these points will apply to you and your business, but it should give you a general idea on how to improve the overall productivity of your workplace.

Pick The Correct Software To Use

Computer software is a major part of any office. Computers are useless without an operating system and software to accompany it. Without a word processor, you won’t be able to type up meaningful and well-presented documents, and without a spreadsheet editor, you won’t be able to create large charts and graphs to analyse and sort data.

One of the most commonly used software packages is Office 365 by Microsoft. It used to be split into several different software packages such as Microsoft Word, Excel and PowerPoint. However, it’s not condensed into a single package known as Office 365. If you’re a startup, then chances are you won’t have the excess funds to spend on expensive software packages, but luckily there are free alternatives such as LibreOffice. LibreOffice allows you to use most of the same features that Microsoft offers in their Office 365 package. They aren’t exactly the same and the workflow is usually slightly different, but for a startup having a regular office package is generally enough for their needs.

The other option is to rely on cloud software. Cloud software refers to software that doesn’t require downloads and works entirely in an internet browser. The most commonly used office software in the cloud is Google Docs. It is free to use, comes with most of the basic features that are required by an office, and it’s easy to use. You simply register for a Google account and you have access to cloud storage, document processing and creation, and even email.

Cloud software also has the distinct advantage of being collaborative. Since the files and processing are hosted online, it means that several people can edit a document at the same time. For example, if you have a spreadsheet that tracks employee salaries, you could have the spreadsheet viewable to your employees while your accounting and payroll team edits the values. This means that they can get up-to-date changes to their pay, and it also allows the accounting team easy access to change and edit values as hours are recorded.

Another use for this is editing and commenting on documents. If one of your team members works as a content creator, then their articles and posts can first be checked by an editor or senior member of staff, and this can be done in real-time so there is no need to pass documents around. There are many companies dedicated to equipping your company with the necessary tools and software to run efficiently. If you want more information, you can view it at

Clearly Define Your Purpose To Your Employees And Your Audience

When your business is created, it needs a purpose. Do you want to provide the best chocolate bars in the world, do you want to offer the greatest logos ever designed, or do you want to provide an internet service to poor countries? Whatever your business idea stems from, it needs to have a purpose. Having a purpose will help you decide how to deal with employees, how to grow your business, and how to make important decisions such as firing people or closing down stores.

Without a purpose, your business doesn’t have a path to go on. If you don’t have any idea what type of business you want to run, then chances are you’re going to make all the wrong decisions when something important happens. For example, if you’re given a chance to merge your business with another company, what would go into making that decision? You have to take many things into consideration such as “does my product get phased out?” or “does merging my company reduce the quality of my services to the customer?”. Whatever industry your business is in, make sure you clearly define your purpose.

Your brand also needs to resonate with your audience. Take a company like McDonald’s for example. They are dedicated to bringing tasty fast food to the masses, and they understand cultural needs and tastes because every country has different items on the menu. Their purpose is clear, and as a result, they can make decisions like introducing new products or phasing out old ones based on their audience. Another example is a designer brand like Gucci or Prada. Those companies excel at creating high-end fashion, and that purpose gives them clarity when it comes to making new products and where to market them.

Manage Your Employees Properly

Very few business owners do a good job when it comes to managing employees. There are two main terms used to describe a boss’s tendencies: micromanagement and macromanagement.

Micromanagement refers to the act of trying to manage every small detail. Bosses with a great deal of attention will constantly look over the shoulder of their employees, always make changes to work that their staff have done, and will try to stick their hands into every department. This type of leadership means that almost every major decision has to go through the boss, creating a worrying bottleneck that will slow down a business. In some situations, it could even grind a business to a halt if the boss isn’t working on a particular day. It also signifies a lack of trust. If an employer has to constantly monitor his or her employees, always double check work and offers too many changes and suggestions despite not being qualified to, then the employees will quickly get sick of not having a meaningful role in the workplace.

The opposite to this is macromanagement. This means the employer is far too worried about the big picture, focusing on things such as expansion and growth instead of worrying about the current state of their business. In theory, this sounds like a good idea. In practice, it means a boss that cares too little about their employees, is out conducting business meetings instead of being at the office and doesn’t have any say in what happens around the office. At times, this could mean the boss trusts his or her employees far too much, and this could lead to workers getting lazy, slacking off and calling in sick more times than they should be.

Both micromanagement and macromanagement have downfalls, so it’s important to manage your employees properly with a good balance of detail, but also thinking about the big picture as well. The best way to do this is to trust in your human resources department. If you don’t have one, it’s a good idea to outsource this kind of service so that you always have people to turn to when you want a status or performance report on certain members of your team. This way you can easily get a rundown on how your business is doing without needing to worry about every small detail.

Plan For Continuity

The most devastating thing that could ever happen to a business is the lack of a continuity plan. For example, if a natural disaster strikes that destroys your office, or if a fire burns all of your system hardware and backup files, you want to be able to pick up where you left off instantly and continue your business. Let’s face it, your customers and clients do not care if your business goes under unless they have an attachment to it. They will move on, find another business to get the same services or products, and they will continue their lives. For you, you’re going to be using a lot of money to repair your business, get your staff working, and you might even lose a staff member or two because you can’t afford to pay their salary.

This is why every business needs a continuity plan. You need to plan for disasters and always have several backup plans. For starters, make sure you are doing regular nightly backups of important data on a server that is not at your physical location. This means having an off-site backup server where your data is stored in backups, or a cloud service that is updated on a regular basis. Not only does this protect your data from physical damage, it also prevents it from being ruined and infected by viruses should you encounter a security breach.

When it comes to your office being damaged, make sure that your employees can work from home or at a temporary office while your main one is being repaired. This means having laptops, smart devices and cloud services that you can pull your data from to continue working despite not physically being at the office.

With over 9 years of search marketing experience, Sandra is cross skilled between PPC and SEO. Her experience in search spans across different verticals including Technology, Retail, Travel & Automotive.