If you’re a beginner entrepreneur or an inspiring artist, one of the possibilities that might cross your mind is whether or not you should sell digital products.
There are benefits to selling digital products over physical products. You don’t have to worry about packaging and shipping items, you don’t have to invest in stocking and inventory, and there is never any limit to how many products you can sell. A digital product can be distributed repeatedly to multiple customers.
There are already platforms where creators can upload their digital products for customers. All you need to do is upload your products and start selling! Or, if you’re trying to establish your own brand, you could also start your own website and implement your own marketing strategies – for example, you might want to have a look at sales funnels, a technique that can help you increase sales.
Once you’ve decided you’re ready to try selling digital products, you’re going to have to decide what exactly you want to sell. With enough creativity, you’ll find that the possibilities are endless!
Here are six ideas to help you brainstorm.
No matter if you’re an expert in a topic or have a desire to share your fiction writing, eBooks allow you to share your ideas with the world. Self-publishing a digital book is a great way to get published. If you’re establishing yourself within a specific industry through blogging, an eBook takes your blog to the next level. Readers that like what they see with free content are more likely to buy your book. Also, don’t forget to link to the other digital products you’re selling within your eBook for additional income!
If you know how to take high-quality photos, there is a market for stock images out there. Bloggers and small businesses are always looking for images that they can use, but they may not have the skillset to take their own. To help prevent your photos from being stolen, look for a site that places watermarks over images until they’re purchased. To get started, look at marketplaces to see what type of images sell.
Audio products, such as music and audio-books, have been around for quite some time. The market for these products continues to grow. People turn to audio products to entertain them on long drives, inspire them during exercising, help them learn about new subjects, and more. Maybe you want to target a specific audience that you reach directly through apps or through your website. Or maybe you want to sell a musical track that businesses can play in the background of an advertisement. Think about what you can record and get selling!
People no longer have to visit a physical location to learn new content. They can learn right from the comfort of their own home with an eCourse. Even if you’re not affiliated with an educational institution, you can create an eCourse and sell it through your website if you’re an expert in your industry. Depending on your skillset and availability, you can design your course so that people can complete it autonomously or you can set it so they have a chance to interact with you directly.
If you’re innovative, skilled in software development, and know how to code, you might be interested in selling your content online. The software industry continues to grow as new products are developed! There is always room for new apps, WordPress plug-ins, website templates, video games, and more. Sell prices for software vary drastically; for example, a plug-in may be less expensive than a video game.
Another way to sell digital products is to offer a specific service and then create products based on a customer’s needs. For example, if you’re skilled in graphic design, you might offer to create digital marketing materials for customers. With this method, you might not be able to sell the same product to multiple customers. However, customers might pay more for a customized piece that was created just for them. When selling a professional service, you’re going to need to make it clear what you can offer potential customers. Consider creating a professional website or portfolio that provides examples of your best work.
If you’re interested in selling digital products, make sure to take the time to consider what product you want to sell, what platform you want to sell it on, and how you’re going to market your product. The more strategic you are, the more you’ll make.