Issues Affecting Startup Telecom Companies

issues affecting telecom startups

Lots of companies make a killing in the telecoms industry. However, starting a new brand and reaching that level involves lots of hard work. There are hundreds of stumbling blocks you would have to overcome to take on some of the world’s biggest names. With that in mind, it’s still possible to launch a new operation and make your mark in the telecoms world. You just need to educate yourself about the most common issues you’re going to face. Don’t make the mistake of starting your firm until you’ve worked out how to navigate the problems listed below. If you do that, you should stand every chance of success.

Achieving Adequate Investment

There is no getting away from the fact that you will need substantial investment to get any new telecoms company off the ground. There are many licenses and insurances you need to purchase, and you don’t want to end up broke. While you could go to your bank, they won’t offer enough cash unless you have a proven track record of success. So, you should contact private equity firms as soon as possible. Show them your business plan, make your pitch, and try your luck. The only difference when using private equity specialists is that you will lose a percentage of your operation. Just make sure it’s no more than 49%, and you still keep control.

Arranging The Lease Of Cell Towers

You won’t have enough money to erect cell phone towers during the early stages of your operation. For that reason, you will have to lease them for your mobile phone customers. Thankfully, it’s possible to remove most of the hard work from the process if you’re smart. There are specialist consultants out there who can help with every step you take. They will assist in ensuring you always get the best deals and contracts. Attempting to navigate that task alone is a bad idea. It will take you forever to make the arrangements, and the leasing companies will charge you a fortune.

Providing Excellent Customer Service

Launching a new telecoms company means you need lots of customers as soon as possible. That’s often difficult because most people remain loyal to their current provider. Considering that, you need to ensure you provide the best customer service experience possible. You need to deal with complaints fast, and also show people why you offer a better service. That is how you will encourage them to leave their provider and try your brand. Outsourcing your customer service department will save you a lot of time and hassle. Think about that before you employ people to manage the job.

If you overcome those three issues, you’re on the right track. However, it’s not plain sailing just yet. First of all, you’ll need to perform a lot more research before registering your business. Don’t start trading until you are 100% certain you’ve covered all the bases. Failure to take that advice could mean you lose everything during the first few months. Nobody wants that to happen when they’ve put so much effort into a project.

With over 9 years of search marketing experience, Sandra is cross skilled between PPC and SEO. Her experience in search spans across different verticals including Technology, Retail, Travel & Automotive.